Prof. Dr. rer. pol. Stephan Thesmann

Prof. Dr. rer. pol.

Stephan Thesmann

Wirtschaftsinformatik mit dem Schwerpunkt multimediale Anwendungssysteme

Contact

Room

W2.2.26

Colloquium

Dienstag, 09:45-11.15 Uhr, fällt am 11.05.2021 wegen ORA4999 aus

Phone

(07231) 28-6402

Mail

stephan.thesmann(at)hs-pforzheim(dot)de

After having graduated in business administration, Stephan Thesmann worked during his doctorate at the Bavarian Research Center for Knowledge-Based Systems and then in the software industry. Since 1998 he has been Professor of Business Information Systems. He is teaching in Bachelor and Master courses at the University of Applied Sciences in Pforzheim and was Visiting Professor at the France Business School (ESC Clermont Graduate School of Business) for several years. In 2002, he introduced the first university-wide e-learning platform at Pforzheim University and was head of the University Computer Center from 2003 to 2007. From winter semester 2013/14 to summer semester 2020, Stephan Thesmann was Dean of Studies of the Business Informatics - Management & IT program. Together with his colleagues, in particular Frank Morelli and Matthias Kropp, he developed and implemented the international study program Digital Enterprise Management and served as its founding dean from winter semester 2016 to summer semester 2019. In addition to his teaching activities, he is involved in research and practical projects related to the business use of the Internet in companies and universities, such as Internet-based business process optimization, human-computer interaction, user experience, SEO/ SEM, and the and the accreditation and quality assurance of study programs.

Since 1991 Stephan Thesmann has studied the optimisation of business processes through modern information technology and information management. He concentrates in efficiency increases through digital, Internet-based business processes (e-business in the broadest sense) and reaching new fields of application and target groups by designing and implementing low-barrier web and app designs.
His goal is to improve business processes through effective design of user interfaces in information systems that support information absorption and processing – both for human users and for software clients (e.g. linking information systems, indexing search engine crawlers and using assistive technologies).
The results of his research regularly flow into practical projects (such as the university-wide introduction of e-learning at Pforzheim University in 2003 and a variety of company Internet launches), articles for professional journals (e.g. on the effectiveness and efficiency of SEO and SEM measures), textbooks (e.g. on Interface Design) and his teaching.


E-Business ,  E-Learning ,  Human-Computer Interaction ,  Internet-based Business Processes ,  Multimedia ,  Social Media Marketing ,  User Interface Design ,  Web and App Design ,  SEO/SEM

2018

Teaching Award of Pforzheim Business School


Business Information Systems

Journal article

BURKARD, W., THESMANN, S. (2020). Green IT und Ethik. WISU Das Wirtschaftsstudium, 2020 (6), 675-680.

THESMANN, S., BURKARD, W. (2020). Informationssysteme sichern. WISU Das Wirtschaftsstudium, 2020 (11), 1189-1193.

THESMANN, S., & BERGMANN, P. (2015). Wo werben? Bing versus Google. Wirtschaftsinformatik & Management (5), 49-59.

THESMANN, S., & GAUBITZ, M. (2012). Effizientes Link-Management: SEM versus SEO. Wirtschaftsinformatik & Management, o. Jg. (2), 14-21.

THESMANN, S., LUDWIG, C., & GAUBITZ, M. (2012). Effizientes Link-Management: Lohnende Maßnahmen. Wirtschaftsinformatik & Management, o. Jg. (1), 74-83.

THESMANN, S., WOLFF, P. M., & LUDWIG, C. (2011). Effizientes Link-Management: Worauf Google achtet. Wirtschaftsinformatik & Management (5), 26-36.

THESMANN, S., CLAUSS, W., & MANTEUFEL, M. (2002). Die Weiterentwicklung der Internetüberweisung als Zahlungsverfahren im E-Commerce. HMD Praxis der Wirtschaftsinformatik, o. Jg., 54 ff.

THESMANN, S., MERTENS, P., BREUKER, J., & LÖDEL, D. (1994). Angebotsunterstützungssysteme für Standardprodukte. Informatik-Spektrum, 17 (10), 291 ff.

THESMANN, S., & MERTENS, P. (1992). Wenn elektronische Produktkataloge den Vertrieb unterstützen. Blick durch die Wirtschaft, 35 (156), 1.

THESMANN, S., LÖDEL, D., BÜTTEL-DIETSCH, I., & MERTENS, P. (1992). Elektronische Produktkataloge - Entwicklungsstand und Einsatzmöglichkeiten. Wirtschaftsinformatik, 34 (5), 509 ff.


Book/Monograph/Ebook

THESMANN, S., & BURKARD, W. (2019). Wirtschaftsinformatik für Dummies. John Wiley and Sons.

THESMANN, S. (2016). Interface Design. Vieweg-Verlag.

THESMANN, S., & BURKARD, W. (2014). Wirtschaftsinformatik für Dummies. John Wiley and Sons.

THESMANN, S. (2010). Einführung in das Design multimedialer Webanwendungen. Vieweg Teubner.

THESMANN, S. (1995). EPK-Editor - Ein Wekkzeug für Aufbau und Pflege Elektronischer Produktkataloge zum Einsatz in kleinen und mittelständischen Betrieben. Friedrich-Alexander-Universität.

THESMANN, S. (1988). MBA-Programme in den Vereinigten Staaten von Amerika. Wussow Verlag.


Chapter in Book

THESMANN, S., POPP, H., & MERTENS, P. (1996). Private Household Shopping Behavior. In Brenner,W., Kolbe, L. (Eds.), The Information Superhighway and Private Household (pp. 149 ff.).

THESMANN, S. (1992). Breuker J., Lödel D., Mertens P., Ponader M., Thesmann S. In Biethahn, Jörg (Eds.), Wissensbasierte Systeme in der Wirtschaft (pp. 49 ff.).


Article in Proceeding

BURKARD, W., & THESMANN, S. (2013). Ich sehe was, was du nicht siehst: Augmented Reality - Das Ende der realen Realität., 50 Jahre - 50 Thesen, Band 5: Unternehmensstrategie, Personalmanagement und Wirtschaftsinformatik, Hrsg: Fakultät für Wirtschaft und Recht der Hochschule Pforzheim (pp. 51-62).

THESMANN, S., WOLFF, P., GAUBITZ, M., & LUDWIG, C. (2012). Onlinemarketing: Effektivität und Effizienz von SEO- uns SEM-Maßnahmen. In Barton, T., Erdlenbruch, B., Herrmann, F., Müller, C. und Schuler, J. (Eds.), Herausforderungen der Wirtschaftsinformatik – Management und IT (pp. 295-314).

THESMANN, S. (2003). Einführung eines Learning Management Systems am Beispiel der Hochschule Pforzheim. In 4. Learning Management Congress: "Learning Management: Kosten- oder Wertschöpfungsfaktor?" (Ed.), in: IMC AG (Hrsg.), 4. Learning Management Congress, Learning Management: Kosten- oder Wertschöpfungsfaktor?, Congress CD, Saarbrücken, 28./29. Oktober 2003.. Hrsg. von IMC AG.

THESMANN, S. (1992). Tool-gestütztes Erstellen Elektronischer Produktkataloge. In Beiträge zum KI-94 Workshop "Angebotssysteme mit Wissensbasierten Komponenten" (Ed.), in: Popp H., Tank W.,(Hrsg.) Beiträge zum KI-94 Workshop "Angebotssysteme mit Wissensbasierten Komponenten", FORWISS-Report 1992-004, Erlangen 1992. Hrsg. von H. Popp und W. Tank.

THESMANN, S., BREUCKER, J., BÜTTEL-DIETSCH, I., & LÖDEL, D. (1992). Electronic Product Catalogues-A Hypermedia Application with a Dedicated Development Tool. In Data Base and Expert System Application (Ed.), in: Data Base and Expert System Application, Wien 1992, S. 531 ff. (pp. 531ff).


Working Paper

THESMANN, S., FRICK, M., & KONRAD, D. (2005). E-Learning an der Hochschule Pforzheim. Hochschule Pforzheim.


Academic Papers of Pforzheim University

THESMANN, S., MORELLI, F., & WICKE, A. (2017). Business Administration / Digital Enterprise Management (B.Sc.). Konturen : die Hochschulzeitschrift.

THESMANN, S., MORELLI, F., & WICKE, A. (2017). Die digitale Zukunft meistern: Business Administration/ Digital Enterprise Management (B. Sc.), KONTUREN 2017, S. 111-115..

THESMANN, S., RUBENSCHUH, M., & SCHURR, M. (2005). 1,4 Milliarden täglicher Ärgernisse, Spam-Mails in Unternehmen - Auswirkungen und Gegenmaßnahmen.

THESMANN, S., FRICK, M., & KONRAD, D. (2004). Clix Campus, E-Learning ergänzt die klassische Lehre.


Expert Assessement/Evaluation

since 2019

Member of the GFA Consulting Group´s experts pool

Germany

since 2019

Independent evaluator for AQAS, a non-profit organization for the accreditation of higher education institutions in Germany

Germany


Presentation/Speech

2018

Accessible User Interfaces- more than just an ethical imperative!

Germany


Participation at a seminar/workshop (nur Teilnahme)

2017

HEIC 2017 Strategies for the Forth Industrial Revolution

Zagreb School of Econonomics and Management Croatia


Program Director

2016 - 2019

Program Director Business Administration/ Digital Enterprise Management (B. Sc.)

Hochschule Pforzheim Germany

2013 - 2020

Program Director Business Administration/Business Information Systems (B. Sc.)

Hochschule Pforzheim Germany


Other administrative responsibility in academic service

since 2015

Member of the IT Advisory Council at Pforzheim University

Hochschule Pforzheim Germany

since 2007

Member of Quality Committee at Pforzheim Business School

Hochschule Pforzheim Germany

since 2005

E-learning Commissioner at Pforzheim University

Hochschule Pforzheim Germany