Market Research and Consumer Psychology
Career opportunities with interesting perspectives
Within Germany there are about 21,000 people working in market and social research who co-decide which products and services should be developed and which of the marketing and advertising strategies are most promising.
In Germany Pforzheim is the only University that offers a specialized study program for Business Adminstration/Market Research and Consumer Psychology that gives you the chance to prepare yourself for an interesting job as a consultant within an area that provides very good career opportunities.
On the following pages you will find key information about our study program.
Head of Department
Tiefenbronner Str. 65
D - 75175 Pforzheim
+49 (0)7231 28-6075
+49 (0)7231 28-6070