Market Research and Consumer Psychology 

Career opportunities with interesting perspectives 

Within Germany there are about 21,000 people working in market and social research who co-decide which products and services should be developed and which of the marketing and advertising strategies are most promising.

In Germany Pforzheim is the only University that offers a specialized study program for Business Adminstration/Market Research and Consumer Psychology that gives you the chance to prepare yourself for an interesting job as a consultant within an area that provides very good career opportunities.

On the following pages you will find key information about our study program.

Akkreditierungen

  

Head of Department

Program Director
Prof. Dr. Christa Wehner

Contact Information

Address
Tiefenbronner Str. 65
D - 75175 Pforzheim
 
Room
W2.4.33
Telephone
+49 (0)7231 28-6075
Fax
+49 (0)7231 28-6190
E-Mail